Human resources business partners (HRBP) are becoming increasingly important in the age of digitisation. This is because digitisation complemented by process modernisation, transparency prioritisation, strategic alignment and the importance of measurable results demonstrations, all of which are important indicators of organisational success. Aside from technological changes, recent events, notably the COVID-19 pandemic, have prompted employees to seek more flexible working methods.
Employees want to work in an organisation that provides better work-life balance opportunities, has an inclusive and belonging culture, respects diversity, and offers prospects of career growth with current trending total rewards reflecting their value contribution to an organisation. These are now mandatory for employee satisfaction and engagement but complement employee value propositioning. Here HR Business Partner professionals’ effective and influential Human Resources management roles come into play.
Aligning HR Strategies for Engaged and Productive Employees
Furthermore, while HR functions such as talent acquisition, employee learning and development, organisational policies, and reward and benefits package alignment are critical, the HR Business Partner focuses on the big picture. Aligning with the corporate strategy and ensuring that HR strategies align with the overall business goal.
Over strict professional relationships, company culture should prioritise personable connections with employees. According to a business rule, people do business with brands they like, trust, and love. Organisations emphasise the emotional bond they have with their employees. Employees who feel appreciated and valued put in more effort at work, leading to increased productivity.
Driving Success Through Diversity and Transparency
Each person within a business unit, division or functional area brings something unique. The benefits organisations derive from their skills and knowledge are determined by how they can leverage them. A diverse team will come up with progressive ideas and solutions.
In addition to valuing employees and the need for a diverse team, organisations must also provide employees with information about their (the organisation’s) overall performance and where they stand in the global market chart. Employees become aware of the impact of their efforts on the organisation by sharing key performance indicators and future projections. This can stimulate innovation and motivation, increasing productivity and business success.
Cultivating Success: Aligning KPIs with Organizational Culture
A human resources business partner aligns key responsible areas and key performance indicators (KPIs) with determining the level of credibility of an organisation’s culture and how it supports success. In other words, KPIs enable measuring success by deciding on new developments to investigate, making decisions, and prioritising cultural changes.
Finally, realising the importance of human connection in workplace productivity, HRBP professionals serve as a point of contact for employees. They constantly seek ways to collaborate with executive management to create value, maintain transparency, and encourage teamwork for better results. They can shape the organisation’s future by doing so. Prospective HRBPs must therefore embrace new technologies and become familiar with the functional range of modern HR software solutions available through education and training, primarily through human resources master’s programmes.
To explore more on HR certification in Malaysia, join our Executive Master in Human Resource Management double certification in human resources with SHRM (Society for Human Resource Management) and NOCN UK (National Open College Network)